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Visit Frannographic's Website
From the Heart
of Rural Cornwall
of Rural Cornwall
Cornish Roots is a delicious new brand of plant-based
pâtés, all farm-made with the highest quality ingredients.
We worked closely with founders Kitty & Lily to create
a distinctive brand design, which romances the verdant
countryside of North Cornwall through playful and
engaging illustration.
Strategy | Brand & Pack Design | Illustration | Copywriting
We collaborated with illustrator Frannographic to
celebrate the rich natural landscape and wildlife
of North Cornwall.
Each pack evokes the changing seasons, delivering
strong pack-to-pack differentiation through both
illustration and colour.
Every detail of the packs are considered,
including carefully crafted ingredient illustrations
for each back-of-pack.
Visit Frannographic's Website